Current:Home > FinanceYouTube CEO Neal Mohan says tough content decisions can be "tradeoff between two bad choices" but safety is company's "North Star" -TruePath Finance
YouTube CEO Neal Mohan says tough content decisions can be "tradeoff between two bad choices" but safety is company's "North Star"
View
Date:2025-04-18 14:24:55
YouTube, a subsidiary of Google, boasts a staggering user base, with more than a couple of billion regular visitors and tens of millions of content creators.
Neal Mohan, the CEO of YouTube, stepped into the role earlier this year. He told "CBS Mornings" in his first TV interview as CEO that its mission is to give everyone a voice and show them the world. However, he acknowledged the tough decisions he faces regarding content moderation and said that many times, it's about choosing between two difficult options.
"Whenever a decision comes up to me, it's typically a tradeoff between two bad choices. Otherwise, the decision would've been made somewhere else in the organization," he said.
"And my number one responsibility is keeping our ecosystem of creators, viewers, all of our partners safe on YouTube. And I put that above anything else that we do," said Mohan.
Mohan said that his top priority is keeping the platform's ecosystem of creators, viewers, and partners safe, even above profit considerations. Safety, he said is the "North Star" by which they govern all of our actions.
Regarding YouTube's algorithm, which suggests videos to users, Mohan said that each user's experience is unique.
"Your experience with YouTube almost by definition is going to be different than mine," said Mohan.
But those recommendations, which drive most of the views on YouTube, have also stirred concern that they don't just reflect interests but actually develop them.
"Every viewer's, you know, journey on our platform is theirs. So I don't want to speak to anybody's individual experiences on the platform. But what we endeavor to do is give them personalized recommendations, but we raise up content from authoritative sources when users are looking for news information. And third-party researchers have shown that we're not leading people down those paths," said Mohan.
The company tweaked its algorithm a few years ago, and several studies since then have found YouTube avoids serving misleading or extremist content to regular users. However, some of the research shows those who actively search for such content can still find it on the site.
Recently, YouTube decided to allow videos that make false claims about fraud in past elections, citing a commitment to promoting open discourse and allowing viewers to judge the validity of content.
Comparing YouTube to a town hall forum, Mohan said, "We want to be a platform where that type of discourse is allowed. And ultimately, it's up to our viewers to judge whether that candidate is ultimately worthy of their vote or not."
The company is focused on winning the battle of users and enhancing the user experience, with recent announcements of new features, including AI-powered audio translation for YouTube videos, AI-generated background options for YouTube Shorts, and a new video editing app, YouTube Create.
It's another sign YouTube intends to be just about all things, to all users.
"The way I would describe it is we are in the creator economy business. I mean ultimately, we do two things. We help creators find an audience and then we help creators earn a living on our platform. And that's our mission, and that's the way we think about our business," said Mohan.
- In:
- YouTube
veryGood! (474)
Related
- Taylor Swift Eras Archive site launches on singer's 35th birthday. What is it?
- Hunter in Alaska recovering after being mauled by bear and shot amid effort to fend it off
- Bobby Bones Reacts to Julianne Hough Disagreeing With Dancing With the Stars Win
- Horoscopes Today, August 18, 2024
- 'Kraven the Hunter' spoilers! Let's dig into that twisty ending, supervillain reveal
- Paul Mescal Seemingly Confirms Romance With Gracie Abrams During London Outings
- Over 165,000 pounds of Perdue chicken nuggets and tenders recalled after metal wire found
- Paul Mescal Seemingly Confirms Romance With Gracie Abrams During London Outings
- The Best Stocking Stuffers Under $25
- An Alabama police officer shot and killed an armed man, officials say
Ranking
- From family road trips to travel woes: Americans are navigating skyrocketing holiday costs
- The top 10 Heisman Trophy contenders entering the college football season
- Mamie Laverock Leaves Hospital 3 Months After Falling Off Five-Story Balcony
- Wildfire that burned 15 structures near Arizona town was caused by railroad work, investigators say
- 'As foretold in the prophecy': Elon Musk and internet react as Tesla stock hits $420 all
- Ford, General Motors among 221,000 vehicles recalled: Check car recalls here
- After $615 Million and 16 Months of Tunneling, Alexandria, Virginia, Is Close to Fixing Its Sewage Overflow Problem
- East Palestine residents want more time and information before deciding to accept $600M settlement
Recommendation
All That You Wanted to Know About She’s All That
Police arrest 75-year-old man suspected of raping, killing woman in 1973 cold case
Dolphins’ Tagovailoa says McDaniel built him up after Flores tore him down as young NFL quarterback
Budget-Friendly Back-to-School Makeup Picks Under $25
What were Tom Selleck's juicy final 'Blue Bloods' words in Reagan family
Friends' Creator Urges Fans to Remember Matthew Perry for His Legacy, Not His Death
Who is Mike Lynch? A look at the British tech tycoon missing from a sunken yacht in Sicily
US soldier indicted for lying about association with group advocating government overthrow